BIG DATA STRATEGY
At Kx we recognize that the right technology choice is determined by the business problem it solves.
Kx provides a clear framework to support understanding of future and Big Data readiness built around our 3 Big Data principles of Design, Develop and Deploy :
- Design - Kx carry out a Big Data audit, reviewing retailers against the market, and a health check on your current and future data readiness. Outputs demonstrating areas of opportunities and risks are presented with clear recommendations.
- Develop - Development of a real-time Big Data platform that gives instant access to all your data, delivering shopper mission based insight and BI on key sales drivers
- Deploy - Kx deliver analytical solutions – tactical and strategic. We have vast experience delivering marketing, customer, product, price, range and supply chain analytics solutions.
DATA SCIENCE & ANALYTICS
Kx for Retail sits perfectly in the middle of software solutions, advanced analytics and expert retail strategy. Our working model can be scaled up from simply providing and implementing technology solutions, through to fully mobilized data science teams, dedicated to bringing your data to life.
We have experts at the forefront of Machine Learning and AI that can develop and deliver commercially actionable models to help you automate and improve processes within your business whether delivered through our cutting-edge technology, or your existing technology.
Kx technology itself, is ideal for predictive analytics across any velocity and size of data, whether real-time, mini batch, through to petabytes of deep history, all are equally supported, and highly performant. Native ML libraries sit alongside the tightly coupled tools such as TensorFlow and Keras. Kx allows full connectivity to existing Python and R libraries with the ability to call up Python code directly within the Kx platform.
Our data scientists specialize in delivering solutions to optimize all areas of retail. Whether it’s next best action for marketing optimization, or real-time dynamic pricing to optimize promotional effectiveness, we are here to support and bring intelligent analytics to improve processes and drive your sales using your data.
- Assortment & Range: Powerful assortment optimization solutions to create actionable insights from basket and browsing data at any scale
- Supply Chain: Supply chain optimization through real-time data insights & automated forecasting algorithms
- Marketing Optimization: Harnessing connected data to build real-time marketing solutions for omni-channel strategies and personalization
- Customer Analytics: Powerful customer journey analytics and segmentation to drive personalized customer experiences
- Pricing & Promotion: Dynamic demand / supply based pricing models and impact analysis designed for simple implementation
WHY Kx FOR RETAIL?
Kx solutions are world renowned for our ultra-fast speed and extreme performance when it comes to building big data warehouses, analytical tools and rich visualisations. Kx focusses not only on building these solutions but providing expert retail consultancy and data science alongside to integrate in to businesses and build simple and usable tools.
Kx FOR RETAIL CAN DELIVER INSIGHT
TO MANY AREAS OF YOUR BUSINESS
- Dynamic demand based pricing
- Market Basket Analytics and assortment optimization
- Campaign & Promotional Analytics
- Supply-chain optimization analytics
- Intelligent forecasting models
- Multi-channel analytics
- Customer segmentation & journey analytics
- Marketing optimization analytics
- Single customer, omni-channel view