WHY Kx FOR RETAIL ANALYTICS?
From inventory management and forecasting to point-of-sales analytics and recommendations the volume and velocity of data that must be processed poses an immense challenge for retail companies. Kx solutions are world renowned for our ultra-fast speed and extreme performance.
Data from multiple sources, both historical and real-time, can be ingested, validated, stored and modeled for immediate insights into trends, anomalies and opportunities that otherwise may lie buried under mountains of data. Kx for Retail makes it easier by providing a single stack for capturing data, running real-time analytics and visualizing results.
REAL-TIME RETAIL SOLUTIONS POWERED BY Kx
REAL-TIME BI & INSIGHT
Retail creates huge volumes of data through all stages of the consumer purchase and engagement cycle. From research online, through to electronic point of sales (EPOS) systems, vast amounts of data needs to be stored, processed and analyzed to drive optimized business decision making. Kx for Retail can deliver all of this, enabling you to leverage all your data in one place. Kx for Retail can sit at any level of the technology stack, combining all key data sources and existing infrastructure to deliver the most efficient and flexible tools for ultra-high-speed processing of real-time streaming and historical data, delivering insight and BI right at the moment an effective decision can be made.
The consumers’ route to engagement or purchase is often not a straightforward one. Today few retailers are connecting the key data sources to fully understand the customer journey. Changes in consumer behavior, such as a move to search for products on mobile devices, is creating a wealth of data that now lets retailers track a shopper across multiple levels of the buying cycle and engage at different points of the customer journey in real time. Our connected solutions provide the capability for real-time tracking and automation, alerts, predictive algorithms and machine learning optimization to deliver Next Best Action engagement capability to businesses.
Kx technology’s ability to integrate multiple data sources, and make the most effective use of data through machine learning, makes it ideal for marketing analytics. Kx provides a cost effective solution enabling your business to have the best possible data for designing campaigns at the least possible cost. Kx software is "infrastructure-lite" and compatible with all key data sources and integrated ad-technology platforms, including DoubleClick. Kx enables businesses to leverage their own customer and product data, coupled with digital content, to ensure you have a campaign optimized around your own margin and customer loyalty. Our solutions provide the capability to improve campaigns in real time, switching spend across performance media channels, making Kx a must-have solution for all businesses aiming to maximize their digital marketing budget.
Our Assortment Optimization solution performs complex basket analytics and machine learning to understand product affinity, substitutability, and loyalty using your customer data in lightning fast speeds. Our proprietary technology enables big data connection with processing speeds that are unrivalled across the industry. We reduce days of processing time to seconds, which means you can run range optimization and develop data-led customer decision trees across all your categories, super-quick, at the click of a button.
Kx pricing solutions enable intelligent, real-time, demand & supply based pricing capability designed for simple implementation. Kx database technology can incorporate any scale of historical and real-time data, bringing together all key data sources, in one place, to help improve speed to insight and understanding of key drivers of pricing recommendations. Incorporating machine learning and AI, our technology can help automate pricing decisions intelligently but crucially keeping you in control of how pricing strategy is implemented.
SUPPLY CHAIN & IOT
Data collected from IoT sensors is renowned for being dynamic, time-based and extremely large. Kx is the world’s leading time-series and real-time database, uniquely placed to capture, connect and analyze data, and to deliver business critical insights to improve supply chain performance. Kx solutions, whether deployed on chip, edge or cloud, enable real-time streaming of ‘always on’ IoT data to understand precisely where products are in the supply chain at all times. Combine this with AI & machine learning for optimization and insight in a single stack, our solutions help you manage your supply chain as effectively as possible.
UNDERPINNED BY WORLD CLASS CONSULTANCY
Kx solutions are world renowned for our ultra-fast speed and extreme performance when it comes to building big data warehouses, analytical tools and rich visualisation platforms. Kx focusses not only on building these solutions but providing expert retail consultancy and data science alongside to integrate in to businesses and build simple and usable tools.