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    Paddy Power Betfair – Why KX Technology


    Find out why Paddy Power are using KX to completely change their approach to dealing with customer accounts, dramatically improving operational intelligence, and reducing the time to respond with fast accurate decisions to behavior from days to minutes.

    Watch Tony Braund as he gives some insight into his experience of implementing KX.

      For details on how Kx, a subsidiary of First Derivatives plc (FD), uses your data, please see the FD plc Privacy Policy.

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