Rotomail Delivers High-Volume Marketing Analytics for Retail Banking Using the Kx Kdb Database

16 Nov 2004 | , , , , , , ,

Palo Alto and Milan, Italy (16 Nov 2004) – Kx Systems, leader in high-performance relational databases, and Rotomail, leader in variable-data marketing solutions, today announced immediate availability of CRM-PROFILER, a browser-based marketing analysis system that enables retail banking firms to mine vast amounts of customer and transaction data and receive results in real-time. According to